BANFF is a conceptual coffee-table book that reimagines how editorial design can capture the feeling of place. Using photography, type, and restrained color, the project explores the balance between silence and structure found in the Canadian Rockies.

A 12×12-inch hardcover concept with a full dust jacket, interior spreads, and written content that bridges factual travel notes and clean editorial storytelling.

The final design is cohesive concept that tests type hierarchy, margin proportions, and color contrast across imagery, while practicing a real editorial workflow from concept to print mockup.